Formitize Case Study: WA Building and Pest Inspections

16 May, 2023
WA building perth australia

Russell McCarthy is the Owner and Lead Independent Building Inspector in Perth for WA Building and Pest Inspections. Russell’s passion for construction and quality control led him to establish WA Building Inspections in Perth, Western Australia.


Russell is also a registered builder (BP104751), which provides a genuine service benefit to customers. His eye for detail enabled WA Building Inspections to grow into Perth’s leading and most trusted independent building inspection service.


Russell likes to let their 4.9 Star Google Rating paint the picture of their building and pest inspections in Perth, as well as their specialised building construction inspections and PCI.



Russell first came across Formitize via a Google search. He says, “I wanted a platform that could be changed and customized, I wanted to add logic (such as ‘and/if’ formulas) and be able to complete the job onsite with images and get back to my customers fast. I used many other platforms but they all seemed slow and clunky. The Formitize form builder option is massive, and calling up to edit past forms is a massive aid. Many other platforms allow for submitting a form, but if an error was made, fixing that after the fact was a mess.”


Russell was also looking for a solution to help with his Reporting needs. He needed software to help him handle the challenges that his previous process created for his business, including paperwork getting lost and tedious, manual data entry.


Russel shares his problems and how Formitize helped fix them. He states, “I was worried about all my images being on my phone (not good if something happens to the phone). I needed to be fast. I hated that not answering a question still showed the question [ie the field remained even when it was not applicable]. Fomitize fixed that by making sure questions or fields not filled out simply did not show up on the final PDF. I need to scale and see other agents’ forms without taking the phones off them (cloud based), plus customization with use of logic.”


Russell adds, “Formitize has become a valuable asset to the day to day running of our business. Formitize provides a valuable contribution to how our business operates.”


Russel states, “The Formitize Solution is game-changing. It has completely streamlined the way our business operates. Formitize is amazingly easy to set up - we were up and running in no time. We are currently using the Paperless Forms and Reporting modules.”


Russell describes Formitize in three words: Flexible, Adaptable, and Scalable.


He shares his experience when choosing the best software for his business. He says, “I was using other software solutions before I came across Formitize, including GeoOp, Microsoft Excel, Microsoft Word, and Rapid. I made the shift to Formitize because, otherwise, I needed to be on a PC to get it done properly. Before I started using Formitize, I looked at these solutions: GeoOp, Rapids apps, Tradify, and ServiceM8. In the end, I chose Formitize because there were custom form templates for different uses, with easy staff permission settings.”


When asked, on a Scale on 1 to 10, how likely he was to recommend Formitize to a friend or Colleague (1 = Not Likely - 10 = Very Likely), Russell gave us a 10.


“WA Building and Pest Inspections needed to set themselves apart from the pack. As a service-based company, we have always needed our customers to know they are our number 1, finding solutions that were not only able to be playable around our brand but flexible in ongoing changes and updates were a must.

“In our industry the goal posts alway move, new methods arise, different service offerings are always popping up. We needed something that was going to allow us to move, expand, and pivot our company around our ever-changing marketplace.

“Every system we looked at was clunky, needed a PC (the world is on devices nowadays) and looked like a pre-loaded template by the time the customer got the report. Fomitize eliminated all of this and allowed us to revolutionize our company in a way that to date has our customer wowed. Once I got my head around some of the more complex features, it's so easy. In the past 3 years I have not even looked around at competitor software companies – there is no

“We have many assets in our business and they all come together in some way to provide our customers a solid product. Without Formitize, I would say our business would be operating 40% less efficiently.”
Russell says

Russel’s Formitize Experience

Russel sums up his Formitize experience, saying, “Formitize, hands down, is one of the single best investments we have made and has allowed us to scale with confidence. We have faced technical issues in the past and the fast response from the Formitize tech department has ensured our customer never even knew there was a hiccup. This is vital and something we have come to accept is part of the Formitize ethos. Just amazing – can't do without them.”

Would you like to experience the amazing benefits and features that Formitize has to offer? Book your free demo today! Formitize – making paperwork paperless.